Know for yourself.

Facts Vs Myths



While your refrigerator is known for storing some of our favourite delicacies it’s also a great place to keep healthy meals and snacks to defrost and enjoy at a moment’s notice.

Yet, there are lot of delusions about frozen food. Consumers tend to assume that frozen food is devoid of any nutrients, and all frozen foods are with loads of preservatives, salt, fat, to increase the shelf life. However, the real picture is that with the right use of technology, food items can be preserved at their peak nutritional value along with an increased shelf-life.

We’re going to debunk the stigma around frozen food so you can use your freezer to your advantage — having healthy meals available to you at any time! We’ll also share some best practices when it comes to freezing, storing, and reheating your food, so you can make the most out of every food item you purchase.

Fact vs.Myth # 1: Fresh food has higher nutrients than Frozen food

Probably the most popular myth out there is frozen food does not contain the same nutritional value that the fresh stuff does. Things like frozen fruits, meat, vegetables will have the same. This is because frozen fruits, meat, vegetables are usually picked at their peak ripeness and catch. Furthermore, while some people say that frozen produce will lose its nutritional value over time while stuffed away in the freezer, the reported nutrient decrease via various studies is marginal.

Fact vs.Myth # 2: All frozen food is processed
Our evolving, health-conscious culture has also led the frozen food manufacturers creating healthier frozen produce that are great options when we don’t have time to cook a meal. The best way to spot a healthy frozen food is to inspect the label. Ingredients are listed from largest to smallest quantity, so pay most attention to the first few items you see. The list should be relatively short; the longer the list, the more chances for preservatives or additives.

Fact vs.Myth # 3: Once it’s thawed, you can’t freeze it again
Yes, you can absolutely freeze and refreeze food, just as long as it hasn’t been left outside for more than two hours. If you stick to the two hours rule (or one hour if it’s over 90 degrees) your food will be safe to eat.

Fact vs.Myth #4: Frozen food can be stored anywhere in refrigerator
Choosing where you put the food in the freezer matters. While most people often put in the freezer door, this is where the temperature tends to fluctuate the most, since warm air gets inside every time you open or close the door. To make sure everything stays super cold, keep food as close to the back of the freezer as possible.

Fact vs.Myth #5: Frozen food expires
It does, however as long as you store food properly, they can safely be eaten once thawed. Over time (as per manufacturers instruction of tenure) food will lose some of its flavour value. It’s still okay to eat, it just might not be as flavourful or packed with all its original vitamins and minerals.

Fact vs.Myth #6: Frozen food is more expensive
We are aren’t quite sure how this theory came up, many people are skeptical when it comes to frozen food because it’s believed to be pricey. These frozen food are way more affordable than going out to a restaurant, ordering takeout, or trying to buy produce when it’s out of season. In other words, buying a few frozen food to have on hand when there is no time to cook will save you lots of money.

With your myths on frozen food now busted, hopefully, you’re convinced and excited to take a trip down our store. Just remember to read the labels, store your food properly, and enjoy your delicacies with family and friends.


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